Keeping Grip On Brand Lead, NBS TV Outs Special 2021 Polls Plan

As the electoral commission prepares to conduct the first ever scientific elections in the country, NBS Television has reechoed it’s position in the Ugandan TV terrain by launching the political command center to give live coverage of the 2021 general elections.

Last week, the electoral commission released a revised road map for the 2020/2021 general election with all campaigns set to be held via media to prevent the further spread of the deadly Coronavirus.

With rallies banned and candidates set to use digital and mainstream media to campaign, NBS Television, whose coverage of the 2016 general elections has contributed greatly to it’s rise to the top, has moved quickly to yet again position itself for the unprecedented task ahead.

Speaking at the unveiling event held at Protea hotel Nagulu today, the TV management said with the launch of the political command center, NBS Television has put together an extensive plan to exhaustively cover the whole nation and is set to deliver daily spot checks across the country.

“The electoral commission’s position on scientific election is well-known to all of us by now and we have quickly adopted to it’s needs at NBS Television; all candidates regardless of their political affiliations or any other divides shall be catered to” said Joseph Kigozi, the Next Media Services Chief Strategy Officer.

Joseph Kigozi , the Next Media Services Chief Strategy Officer- file photo

Joyce Bagala, the Next Media Services Head of News and Current Affairs expressed commitment by her team to deliver well researched and up-to-date coverage of the 2021 general elections.

“On Monday, June 27th, you can expect a new property that will come to you daily at midday with all the latest on the elections from across the country along with our 4:30pm and 8:30pm special bulletins” Bagala added.

Critically acclaimed political reporter Joseph Sabiti will also mark his return to the general elections frontline following a short sabbatical, along with a cast of personnel in a mix of both youth and experience on this project, the TV management revealed.

Canary Mugume, CEO Kin Kariisa, Hatima Nalugwa and Joseph Sabiti at the unveiling of the 2021 polls coverage plan.

NBS Television has also confirmed that it, through it’s fully- fledged research department will conduct opinion polls in the central region along with selected hotspots across the country which are set to be both online and on the ground.

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